From diagnosis to value capture. I work with CEOs, founders, and boards to turn complex decisions into real growth — with 25 years of execution in healthcare, aviation, finance, energy, and tech.
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I solve complex problems where strategy, technology, and business intersect. Over 25 years, I have acted as an executive, consultant, entrepreneur, and board member — in sectors ranging from aviation to healthcare, financial services to retail and energy.
I co-founded three companies — Dixter, Aliansa, and xpco.wine — and led transformation initiatives in organizations such as Albert Einstein, DASA, Bradesco, Zurich, GOL, Azul, and Alelo. Currently, I lead the Digital Transformation and Corporate Venture practice at Ekantika, act as a mentor for Start2, InnovAtiva, and NZ3, and serve as an Advisory Board Member and Advisor in corporate strategy and digital transformation.
I believe that strategy without execution is just a hypothesis. The value lies in transforming well-founded decisions into real movement within organizations — and measuring the results.
Outside of work: partner at a winebar and organizer of Wine Experience, a wine lovers' fellowship.
I don't offer ready-made packages. Every engagement starts with a conversation — to understand the real problem before proposing anything.
For companies that need an external and recurring strategic perspective — without the cost of a fixed board. Monthly or bi-monthly follow-up on critical decisions, plan reviews, and value capture.
Let's talk →For leaders facing complex career or business decisions. One-on-one sessions focused on strategic clarity — no formulas, based on your real context. For founders, executives in transition, and leaders stepping into new roles.
Schedule session →For organizations seeking perspective diversity and results-driven governance. Participation as an independent board member focusing on strategy, innovation, and digital transformation — with a long-term commitment.
Discuss board roles →I write about corporate strategy, innovation, digital transformation, and leadership — with solid references and no ready-made formulas. Subscribe to get updates.
Identification of the root business problem and assessment of the organizational context.
Design of executable action plans, with risk mapping and mitigation.
Continuous monitoring to ensure the strategy turns into tangible results.
If you face a critical strategic decision and want an interlocutor with 25 years of real execution — write to me. No long forms, no budget qualifiers.